What Is the Purpose of Trays?

“Packing” can mean the packaging process or the package itself—context tells which—helping supply chain and packaging teams avoid confusion.

Trays serve multiple purposes across manufacturing and logistics. Their design is focused on protecting products, organizing inventory, improving handling efficiency, and enhancing presentation for retail.

1. Protection

Trays secure products in place, preventing movement, abrasion, and impact during transport. For delicate electronics, ESD-safe trays also prevent electrostatic damage.

2. Organization & Picking

Trays enable systematic assembly-line feeding, easy visual inventory checks, and faster picking/packing processes in warehouses.

3. Presentation

High-quality trays improve retail display and unboxing experience, giving products a premium aesthetic and perceived value.

4. Reusability & Sustainability

Reusable trays reduce single-use packaging waste and can lower long-term costs. Using recyclable plastics like rPET improves environmental footprint.

Conclusion

Trays are more than holders — they are multifunctional tools that improve product protection, operational efficiency, and customer perception.